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History

Snapazoo® was born in 1980. Artist Ross Miller, inspired by piles of colorful fabric scraps in his studio, created one unique and amazing shape that folds into dozens of plush creatures. 

Snapazoo®, a toy cherished by kids and adults around the world, is now lovingly re-created for a new generation. Designed in Allston, MA, to be shared across the world.

Check out our original product launch, featured on Nickelodeon, in 1984!

 ...and an ad from when Snapazoo went to Japan!

 

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